It’s a widely believed aphorism — we remember 10 percent of what we read, 20 percent of what we see, and 30 percent of what we hear. Regardless of whether you believe in these numbers, even your own experience of the world makes this undeniable — it’s definitely easier to absorb and retain important information and details when it is being presented to us in an engaging and interactive format, rather than a static one-way flow of information.