Trends in Video Consumption

The era of digitalization has completely transformed the way people kept themselves entertained. In a recent Global Consumer Streaming Habits survey, it has been [...]

Using Video To Engage Students Of The New Generation

It’s a widely believed aphorism — we remember 10 percent of what we read, 20 percent of what we see, and 30 percent of what we hear. Regardless of whether you believe in these numbers, even your own experience of the world makes this undeniable — it’s definitely easier to absorb and retain important information and details when it is being presented to us in an engaging and interactive format, rather than a static one-way flow of information.

How did OTT evolve and Where Is It heading Us

Much has been spoken by the digital industry about OTT (Over the Top Content), but lacked a simple understanding of what exactly the OTT is all about? This situation has resulted in due to a lack of comprehensive knowledge of the overall evolutionary process, which is why most of the firms are failing to develop a consolidated and successful framework for the OTT platform.